Intimate/Swim AlvaForm fit mannequins that reflect the fit of
lingerie and swimwear on real women will be exhibited by global size and apparel fit expert
Alvanon, Inc. at ISAM/MAGIC, August 17 – 20, 2014, Las Vegas Convention Center. The
AlvaForms will be dressed in trending fashions from leading brands, including
Diva, Everyday Sunday, B.Swim, Blumoss, Anne Cole, Unique Vintage ,
Magicsuit, Prana and Banana Moon.
At the show, Alvanon will exhibit its Intimate/Swim AlvaForms at ISAM’s location in the Central Hall with all of Women's Wear, near the
runway and in selected vignettes in the larger cross aisle. 2014 marks the
second straight year in which Alvanon will showcase its AlvaForms with branded
swimwear at ISAM’s show location. "We
are excited to have the AlvaForms in our area
again this year," notes ISAM Director
Barbara Brady.
The Alvanon Intimate/Swim AlvaForms
Alvanon’s AlvaForms provide designers, manufacturers and
retailers
with the means to create and market intimate apparel and swimwear
that fit women more consistently and comfortably.
The AlvaForms are 15% softer than standard soft mannequins and feature a
memory foam that mimics a human body’s softness. At the show, Alvanon size and
fit experts will explain to booth visitors how this enables businesses to
design, produce and sell intimate apparel and swimwear that better fits their
target demographics, including by age, height and body
type.
“Ultimately, AlvaForm intimate apparel and swimwear fit mannequins help
designers, manufacturers and retailers to achieve greater customer
satisfaction,” says Alvanon President Ed Gribbin. ”The AlvaForms are softer than
previous generations of soft fit mannequins and better accommodate
underwire and bust fit. This empowers designers to assess fit with a
greater degree of accuracy.”
The AlvaForms also facilitate working against the exact same fit
dimensions all along the supply chain, which reduces the number of iterations
needed to arrive at a desired fit.
This cuts costs associated with hiring human models and speeds the design
to selling floor supply chain process.
The AlvaForms are available in the full torso style with a widened crotch
for ease of creating tops and bottoms, with the option of having them freely
stand on a table top or hang from the included full form stand. The form series
is offered in traditional sizing that ranges from 34 to 36, B and C Cup. It is
priced at $1,675 plus shipping duties and taxes.
About
Alvanon Inc.
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