Thursday, June 27, 2013

Fourth of July Bridal Infographic 2013

It’s just about that time of the year in the U.S.A, our Independence Day.  If your big day happens to fall on the 4th, below you will find a list of tips that you can reference to share your big day with America’s special day.  To show your true patriotism incorporate the American colors, red, white and blue into your wedding theme. From your wedding decorations, and flower choices, to apparel, and even your food venue SimplyBridal has helped you brainstorm possible options.

(click image to enlarge)

Learn more about SimplyBridal and bridal fashion at their website.

Wednesday, June 26, 2013

Rita Ora Isle of MTV Malta in Emanuel Ungaro

Rita Ora attends the photo call for Isle of MTV Malta wearing a black dress embellished with gilded ornaments from the Fall Winter 2013 Collection by Emanuel Ungaro.

Photo by: Rex Features

Tuesday, June 25, 2013

Jessie J Wore Beaded Tulle Dress by Alberta Ferretti

The Blog About Fashion is pleased to announce that singer and judge Jessie J wore an Alberta Ferretti cream beaded tulle dress for the final of the The Voice UK, aired on BBC1 on Saturday 22nd June 2013.

Olivia Wilde in Stray Heart Contemporary Line

Olivia Wilde wore Stray Heart this past weekend in LA! The actress looked fit and fabulous in her Archer St Pocket Tee in Signal Blue ($88). Stray Heart is Junk Food Clothing's highly anticipated women's contemporary line of ultra chic everyday basics, launching late this summer. Other celebrity fans include Nikki Reed and Rumer Willis!

Inspired by a sense of adventure, Stray Heart's sensibilities are borrowed from both runways and the road. Every silhouette is named after a street including Ricki St, Isabel St, and Luna St. to name a few ($46-$108 

Friday, June 21, 2013

Stacy Keibler at Fall 2013 Handbag Collection Launch

Stacy Keibler is Glamorous in Soffer Ari at the Elizabeth and James Fall 2013 Handbag Collection Launch

Stacy Keibler is Chic in Soffer Ari at the Elizabeth and James Fall 2013 Handbag Collection Launch

    Stacy Keibler is classic in Soffer Ari at the Elizabeth and James Fall 2013 Handbag Collection Launch on June 19th, 2013 in Los Angeles, CA.  Stacy wore Soffer Ari's S.A Quara Union Thirty Five Earrings in 18K White Gold and Diamonds.  

    Soffer Ari is a Los Angeles based line that was started in 1995. Each piece is handmade and the precious stones are hand picked to ensure the highest quality of genuine gems. The line appeals to those who demand perfection and exudes the Los Angeles rocker style. Soffer Ari has a following amongst Hollywood's elite including Katy Perry and Rosario Dawson. Soffer Ari is available for purchase at

S.A. Quara Union Thirty Five Earrings in 18K White Gold Diamonds by Soffer Ari.  $8,338.00

Wednesday, June 19, 2013

Giuliana Rancic Earrings by Jeweler L'Dezen Jewellery

As the Miss USA 2013 contestants took the stage, host Giuliana Rancic stole the spotlight in a gorgeous peach colored gown while accessorizing with exquisite earrings by international jeweler L'Dezen Jewellery.  Giuliana is known for her exceptional taste in fashion and this exceptional ensemble was perfect the evening's events.  The E! News anchor later was a part of one of the most memorable moments of the evening while on-stage with Miss Utah as she notoriously mis-interepreted her question during the interview round.

WHO: E! News host and television personality, Giuliana Rancic

WHAT: The gorgeous host donned an embellished gown paired with slice diamond earrings by:

L'Dezen Jewellery: 18 K gold and slice diamond earrings, $9,900

WHERE: 2013 Miss USA pageant at PH Live at Planet Hollywood Resort & Casino

WHEN: June 16, 2013


International jewelry line, L'Dezen Jewellery, symbolizes quality craftsmanship and exquisite design which is apparent in each one-of-a-kind piece.  Designer and entrepreneur, Payal Shah, is determined to expose a whole new world of high end design with the use of slice diamonds and rose cuts engulfed in a palette of various gold colors.  By producing spectacular works of art through unusual shapes and unique hand-crafted designs, Shah truly has preserved a classical elegance throughout her entire collection.

Tuesday, June 18, 2013

News About Children's Swimwear Market at SwimShow 2013

Just as kids continue to grow like weeds, so does the market for children's swimwear. In just one year at the annual Swimwear Association of Florida's SwimShow, the category reported nearly 25 percent growth, and more swimwear lines for kids will be added for this year's show, July 20-23, 2013 at the Miami Beach Convention Center.
This year's 31st annual global trade show will welcome more than 8,500 attendees and 2,500 brands from 60 countries. Hot swimwear lines for kids will include Cache, Kiwi, Cabana Life, Stella Cove, Floatimini, Snapper Rock, Lemons & Limes, Planet Sea, Squirtini Bikini, Rachel Riley, Hula Star and many more.
"The children's category has shown exceptional growth over the last few years as more and more moms enjoy keeping their kids fashionable for summer. And with the natural wear and tear younger children generate on swimwear and by virtue of their normal growth, this category continues to make a splash at SwimShow," said Judy Stein, Executive Director of the Swimwear Association of Florida. "As the industry's biggest, best and most established exhibition, we enjoy established relationships with the best retailers in the world. Now that there's more interest in the kids swim market across all retail platforms, we're seeing strong growth in women's stores, higher end department stores and well-known designer brands coming out with mother/daughter or father/son matching swimwear lines, which we absolutely love."
In addition, with the growth and shift in kids swimwear as a fashion category, manufacturers have stepped up the design, craftsmanship and options for kids beachwear.
Children's swimwear isn't the only thing that's bigger and better than ever at SwimShow this year: This year's show offers nearly 400,000 square feet dedicated to swimwear buyers and lovers from across the globe.
SwimShow is the premier resource for buyers from all swimwear categories, and caters to designer boutiques, resort shops, specialty stores, surf shops, department stores, mass merchants and more. This global trade show includes buyers, manufacturers, designers, corporate personnel, press, bloggers, fashion consultants, stylists and other fashion industry leaders. SwimShow features a variety of iconic women's, men's and children's swimwear companies.
The Swimwear Association of Florida's number one priority it to make this show the most beneficial and enjoyable purchasing destination and to help our members' business succeed. To help with this effort, SAF has partnered with the Miami Beach Visitor and Convention Authority and is again offering SwimShow members and guests access to the INCARD so that they are eligible for additional discounts at locations and attractions throughout the city.
"Children's swimwear is a wonderful part of this year's growth and our overall success story as we move into our fourth decade," said SwimShow organizer Judy Stein. "We enjoy showcasing the best in children's, women's and men's swimwear as well as beautiful resortwear, accessories, lifestyle, and lingerie, creating a true must-attend event in the heart of Miami Beach."
Driven by interest in body care, more relaxed dress codes, and the growth of the beauty and spa industry, the world market for swimwear and beachwear is projected to exceed $17.6 billion by the year 2015, according to Global Industry Analysts, yet another reason for the ongoing growth and expansion of SwimShow.
About the Swimwear Association of Florida

Founded in 1982, the Swimwear Association of Florida produces and organizes SwimShow, the longest-running and largest annual swimwear trade show. Located at the Miami Beach Convention Center, the event features 2,500 lines, attracts thousands of attendees and is recognized as a global industry leader in trends, news and business transactions. For more information, please visit

Monday, June 17, 2013

Nordstrom To Close Long Beach City Place Rack

Nordstrom, Inc. today announced plans to close its Long Beach City Place Nordstrom Rack store in Long Beach, Calif. Originally opened in August 2002, the 33,000-square foot store will close to the public in late January 2014.

The company will continue to serve customers at three nearby Nordstrom Rack locations in Lakewood, South Bay and Edinger.

"The City Place Rack has been a part of the Nordstrom family for nearly 12 years and we value the hard work and efforts of our team there," said Geevy Thomas, president of Nordstrom Rack. "We still hope to do business in Long Beach in the future but with our lease set to expire and having opened three nearby locations in recent years, this is the right time to not renew our lease, close our store at that location and look to the future. Our hope is that eventually we can find another great location where we can better serve our customers."

Nordstrom Rack anticipates that with the number of nearby stores, those Long Beach Rack employees who want to continue on with the company and are eligible to do so will likely have a position available for them. For those eligible employees who won't take on roles at the other locations but stay with the City Place Nordstrom Rack until closing, a severance package will be available.

"We thank our valued Long Beach customers for their 12 years of loyalty," said Thomas. "We look forward to serving them through our store's January 2014 closure and in our three nearby Nordstrom Racks, and possibly another Long Beach location, into the future."

Stay Stylish with Accessories Under $100

We’ve rounded up some colorful, bright and stylish accessories all under $100 that will be sure to keep you looking your best on any occasion this summer.

Sunday, June 16, 2013

Top 10 BEAUTIFUL Reasons for PHAMExpo

At this point, you’d be hard-pressed to have missed the news about PHAMExpo, the innovative new beauty expo coming to Pasadena in two weeks! 

Thousands of savvy beauty professionals, students, and up-to-date style enthusiasts will descend on the Pasadena Convention Center on June 29-30, 2013 to discuss, display, discover, and learn from internationally famed beauty experts at PHAMExpoMaking its debut this year, PHAMExpo is a two-day hair and makeup show that is poised to take the world of beauty by storm.   Cheryl Morrill, PHAMExpo Founder and Show Producer, is the beauty and brain behind this new exposition concept; choosing to broaden the beauty spectrum by adding hair and elements of fashion to the traditional makeup show. PHAMExpo is the ultimate event and below are ten reasons to make the scene. 

Meet the makeup experts:  The most sought after makeup artists will be there, doing demos and conducting seminars on every aspect of makeup application and artistry. Experts will include, celebrity artists Eve Pearl, Scott Barnes, and Troy Jensen; Matin Maulawizada, Artistry Director at Laura Mercier;  Caitlin Callahan, Senior Artist at M.A.C. Pro;  Kim Greene, Co-Founder of Greene Street Beauty LLC;  Melissa Street, Owner and Founder of Epic Makeup & Co-Founder of Greene Street Beauty LLC;  and Doe Deere, Founder of Lime Crime Cosmetics. Keynote speaker is Emmy Award-Winning Valente Frazier, whose work has appeared in Vogue, Seventeen, Elle, Harper’s Bazaar, O and Essence. 

See it first:  Discover cutting edge makeup companies, such as TEMPTU Pro, Embryolisse USA; Eye Kandy; Sugarpill; Violent Lips; Yaby; Saucebox; Pursebuzz; Violet Vozz; Enzo Milano; and Brett Freeman Beauty.  In addition, industry pioneers and popular favorites will also be in attendance, including Stila Cosmetics; MAC Pro; and INGLOT will unveil new products and tools.

Get the inside scoop on trends:  Makeup, hair, nails, and lash experts will present their take on the trendiest looks and latest celebrity styles.

Meet the hair experts:  Celebrity hair stylist Frank Galasso and the team of experts from Paul Mitchell the School will be conducting seminars for all eyes to see.

Social Lounge:  PHAMExpo will be introducing a new concept this year in the form of an exclusive social lounge meet-up area. This private space will give beauty bloggers and vloggers an area to unwind, liveblog/tweet/vlog, and connect with followers and fans!

Buy it cheap:  Throughout the weekend, cutting edge and mainstream makeup companies alike will offer show specials, close outs, and deep discounts on beauty must-haves at the lowest prices possible.

Learn:  Demos and workshops will teach everything from applying ‘made from mink’ eyelashes and creating the look of flawless skin, to the latest techniques and styles in gel nails.  No matter what beauty techniques the attendee in question is after, they can be learned at PHAMExpo.

Camera work:  There will be photo seminars for makeup artists that will be intriguing and beneficial to all.  These seminars presented by  Sue Bryce – Australian Photographer of the Year – presenting “Build Your Own Portfolio”.  Sue will teach attendees how to build and photograph their own portfolios with natural light and point and shoot cameras.

One price fits all:  All education and workshops are included with your ticket ($45 one-day; $75 two-day).  Professional & Students discounts tickets available.

Eye candy galore:  Prepare to have your mind blown by the most outrageous and creative artistic makeup and full body makeup in existence.

PHAMExpo will be held Saturday, June 29 from 8:30 am-5 pm and Sunday, June 30 from 10 am-5 pm at the Pasadena Convention Center located at 300 Green Street, Pasadena, CA.  Tickets are priced from $45-70.  More details on speakers, educators, vendors, and special events available at, on Facebook, on Twitter, and Instagram @PHAMExpo.

Thursday, June 13, 2013

Bethenny Frankel in Level 99 June 2013

Bethenny Frankel was spotted in Level 99 on an action-packed girls' day with her daughter, Bryn in NYC yesterday.  The devoted mom visited a bookstore then hit a local park in her Liza Skinnies in Canyon Rose ($110, 

Tuesday, June 11, 2013

Jessica Alba wore Level 99 in Los Angeles

Jessica Alba wore Level 99 in Los Angeles this past weekend. Following her appearances at the Spike TV Guys Choice Awards, the multi-tasking mama looked cute and comfy in her Level 99 Relaxed Lilys in Darin on her way to brunch with her family($160,

Cheryl Burke in Las Vegas Wearing Tees by Tina

Cheryl Burke was spotted wearing Tees by Tina this past weekend in Las Vegas. The Dancing With the Stars beauty hung out with friends including Paris Hilton in her Tees by Tina textured dress in peony ($85;

Monday, June 10, 2013

K-Way’s Claudette Printed Jacket Red White Blue Stripe

The classic waterproof jacket now comes in a red and blue stripe print and can be styled numerous ways. This jacket can also be transformed into a packable pouch on a hot summer day or worn layered with your wardrobe during the fall. 

K-Way’s Claudette Klassic Printed jacket (Available at, $78.)

Saturday, June 8, 2013

Pretty Little Pregnant Liar Tammin Sursok

Tammin Sursok was spotted in Tees by Tina in Los Angeles yesterday.  The Pretty Little Liars actress showed off her burgeoning belly in in her Rouge Textured Tank dress ($85,

If you are interested, you can check out another pretty little liar on the Fashion Blog at Apparel Search.

Friday, June 7, 2013

Bethenny Frankel in Level 99 June 2013

Bethenny Frankel wore Level 99 in New York yesterday.  The busy city-mom enjoyed the beautiful weather in her Janice Ultra Skinnies in metallic houndstooth (price available upon request,

OK, we agree it is not the best photo ever.  But does show the skinnies.

Thursday, June 6, 2013

Hit the Water In Style in Tom & Teddy Swimwear

It is heating up outside and water loving little guys are ready to spend their summer breaks at the beach or pool! This year, give them swim shorts that are not only fun , but are well made so they will last for when little brother grows into them. Australian swimwear brand, Tom & Teddy, has launched in the US and they're known for vibrant colors, cheeky patterns (including penguins, turtles and octopus), contemporary designs and a universally flattering fit. 

Get out the camera, because family vacations have just gotten a lot more stylish! In addition to offering great shorts for boys ages 1-12 years, they offer coordinating shorts for men, so sons can match  the dad they look up to. 

Tom & Teddy pays particular attention to the quality and detail of its swim shorts. They are made for boys (and men) that live an active lifestyles and need swim trunks that will withstand days filled with play.
Features include
  • Quick drying microfiber and 100% cotton mesh lining
  • Salt water and chlorine resistant, and UV protected
  • Two side pockets and a back pocket with Velcro fastening
  • Durable double stitching
  • Elastic waistbandand rear eyelets for air circulation
Tom & Teddy boys swim shorts retail for $52 and are available in sizes 1 - 12 years of age. Men's swim shorts retail for $87 and are offered in sizes Small through XXL. Tom & Teddy are available at select stores and can be purchased online at

Husband and wife team,Michelle L’Huillier and Jelle de Jong founded Tom & Teddy in 2012 and have seen it rise to the height of popularity in Australia. As former Sydney residents, and keen beachside living enthusiasts they recognized the need for a wider choice of swimwear in a market flooded with below the knee, surf oriented styles. They also created the lineto cater to families that wanted coordinating swim trunks for fathers and sons, as all styles are available in sizes for children and adults. Additional information is available on

Don't forget that Father's Day is coming very soon. Shopping for the kids is great, but don't forget about father.

Learn more about children's fashion on the Apparel Search clothing directory website if you have a moment.  And definately, don't forget to stop by the Tom & Teddy website for boys swimwear.

Wednesday, June 5, 2013

Father's Day Gift Ideas from Nautica 2013

Father's Day is in just a couple weeks and I wanted to share some of the Nautica brand's gift ideas for Dad. 

Tuesday, June 4, 2013

Matthew Broderick in K-Way June 2013

Matthew Broderick wore K-Way yesterday in New York. The actor sported his K-Way Claude Klassic in heather grey, the same style Andrew Garfield wore last week in red ($58,!

Mireille Enos Stuns in Ocnarf Sairutsa at Premiere of World War Z

Mireille Enos Wears Ocnarf Sairutsa at the World Premiere of "World War Z"
    Mireille Enos sparkles on the red carpet in Ocnarf Sairutsa at the World Premire of "World War Z" on June 2nd, 2013 in London, England. The actress wore the Spartan Ruby Studs in 18KT Gold by Ocnarf Sairutsa to the premiere.
   Ocnarf Sairutsa is the Los Angeles based line found in 2011 by Priscilla Franco-Asturias and Andrea Franco -Asturias. Each piece is hand-made with natural elements and offers a unique vintage rock edge. Ocnarf Sairutsa has already attracted the attention of celebrities such as Anne Hathaway, Halle Berry, and Kelly Clarkson and is available for purchase at 

Ocnarf Sairutsa Spartan Ruby Studs in 18KT Gold. $1,200.00

Monday, June 3, 2013

Five Summer Fashion Essentials for 2013

Having kicked of the un-official start to summer, it’s time to start thinking about warm-weather fashions! Please see below for five summer must haves from leading fashion retailers Muse Apparel and

1. Maxi Dress

Starting summer without a great maxi dress is like going to the beach without any sunscreen. eShakti’s Keyhole Front Floral Chiffon Maxi and Muse Apparel’s Multi Stripe Belted Maxi bring together fashion forward and summer comfort  with ease. Think you’re too short or too tall to wear a maxi? Simply enter your height on eShakti for the perfect length, every time.

2. Flirty Florals

Ideal for work or play, pair flirty florals with heels or flats for a flawless summer look.

3. Cute Cover Up

With eShakti’s custom fit options, you can turn a caftan or tunic into the perfect beach cover up by choosing the mid-thigh length. Perfect for peace of mind when strolling through the sand or chasing after the kids!

4. The Perfect Picnic Dress

The ideal dress for the summer BBQ is lightweight and flexible – something that flatters when sitting in the grass or dancing under the stars. The Dots Large and Small Halter Dress from eShakti can be made in four different lengths for just the right amount of leg, while the Riviera Stripe Halter Dress from Muse Apparel offers comfort and movement perfect for afternoons under the sun.

5. LWD

Much has been said about the Little Black Dress, but what about its cousin the LWD? We all know white is fair game after Memorial Day, and  a little white dress can be the perfect summer staple, offering a sophisticated yet playful look that will take you to Labor Day in style.

About eShakti:

eShakti is an online retailer of women’s fashion clothing offering a unique customer benefit: customization of size and even style delivering unparalleled fit at affordable prices. eShakti’s styles are distinctive – uniquely classic and evocative of the past with feminine details and dressmaker finishes for a modern customer. Styles come in a wide array of fabrics and colors in sizes 0 through 26. In Sanskrit, Shakti means power. eShakti empowers women to choose the fit, color, size and styles that suit them. Our custom capabilities allow shoppers to tailor any item to their specific tastes such as changing neckline, sleeve or hem, or tweaking the measurements to ensure a flattering fit. Visitors experience a user-friendly site where ordering custom clothes is almost as easy as ordering off-the-rack clothes. (Indeed eShakti offers both off-the-rack and custom clothing.) eShakti appears to have found something all women love – they share their purchases online with each other, write blogs and interact with eShakti taking `ownership’ for it. This relationship with the customer is one eShakti values above all since eShakti is not just customer-centric but customer-driven!

About Muse Apparel:

Founded in 1999, Muse is a modern women’s apparel brand that specializes in trend-right and fashion forward designs for every woman. Muse combines flair and innovation to product an ageless style that stands out as “WOW with understandable attitude.” Stylish, confident, and independent, the Muse woman doesn’t follow trends – she sets them. Muse designs and manufactures their own products, which are sold in major retail department stores including Nordstrom, Macys, Lord & Taylor, Dillards, and over 1,000 specialty boutique stores across the country. Dresses retail for a suggested price of $138-$220. 

Acne Fashion

Acne   Founded in Stockholm in 1996 by four creatives, Acne's ambition was to create and develop a lifest...